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Bigger Badder Food Sells Better

Consumers say they want healthier options, but the Big Bad Food still sells better! (according to a USA today report last month.) The biggest seller is the 1,420 calorie Monster Thickburger sold at Carls Jr. When Americans eat out, the goal is to… indulge. “Healthy eating isn’t a trend. It’s a slow creep,” says Ron Paul, president of a research firm called Technomic. “Most people would rather take a pill than change eating habits.” That supports the fact that some of the most popular fast food restaurants are adding bigger badder foods to their menus… such as Burger King’s Enormous Omelet sandwich with 2 slices of cheese, three strips of bacon and a sausage patty, and 2 eggs. That whop

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